Blog
The blog is a track,not just another channel.
An article is the one thing you post that can be found for years, so it is planned differently from a caption. FABLS plans it around a keyword, writes it with a meta description, a slug, categories, internal links and a FAQ, groups articles into clusters around a pillar, hands it to your WordPress site as a draft or a scheduled post, and turns each article into the social posts of the days that follow.
What an article carries
Everything a search engine
asks of an article.
The writer is briefed with all of it before the first sentence, and approval is blocked for a title without its keyword, a meta description over 160 characters or a FAQ that is not three to five questions.
- A target keywordFound with keyword research: related searches, or the pages that rank for a phrase and the words they lean on. The cost in tokens is said before you press, and castomAPI gives no search volume or difficulty, so FABLS shows none.
- A meta description and a slugWritten to the length a search result shows, and a short address that carries the keyword.
- CategoriesUp to five, chosen from the categories your site already has, where the plugin lists them.
- Internal linksTwo to five, suggested from your site's newest articles by the words they share. The writer may link only to those, and any other link in its answer is dropped.
- A FAQThree to five questions at the end of the article, in the words people search with.
Topic clusters
One pillar article.
Up to seven that point at it.
Search engines read a site by its structure. FABLS proposes the articles in your plan that would point at a pillar, with a rule or with the model, and nothing changes until you apply the proposal. A pillar holds at most seven cluster articles, and a cluster lives on one site.
When the pillar goes public, its address goes into the brief of every article in the cluster, so each one links up without anybody copying a URL.
- PPillarSourdough at home: the complete guide.
- 1ClusterFive fixes for a sourdough that will not rise.
- 2ClusterRye or wheat: which starter, which flour.
- !WaitingThe pillar is a draft. Its address reaches the cluster once it is live.
Proposed, then applied by a personSeven cluster articles at most
The hand-over to WordPress
Not only live.
Draft, or scheduled.
FABLS publishes through the castomo plugin on your site. After the article exists it asks WordPress where it stands, and says if it was removed.
Live
At the slot's time the article goes out as a published post, with its featured picture, categories and slug.
Draft
The article is waiting in WordPress, unpublished, for somebody on your side to read it there and press the button.
Scheduled
WordPress holds the article for its date. FABLS hands it over two hours early, and if the site does not take the schedule it stays a draft and says so.
The article chain
The article is the master.
The posts follow from it.
Once an article is approved, the social posts of the following days are drafted from it, so a week of Facebook, Instagram and X says the same thing in four voices and not four things. The number of days is yours, up to thirty, and seven by default. A moment's posts, those that go out together, are drafted from one shared message in the same way.
- 1BlogThe article, approved.
- 2FacebookThe argument, in two sentences.
- 3InstagramA carousel of the five fixes.
- 4XThe one fix people ask about most.
Drafted from the articleEach approved by a person
How many read it
Page views, counted
on your own site.
The castomo plugin counts a visit on the server, with no cookie and no script, and never stores the visitor's address: only a one-way hash per visitor per day, kept two days, so a reload is not counted twice. Editors, robots and previews are skipped.
- Read once a dayFABLS reads the counts for your live articles each day and keeps them as a series, next to the posts' other numbers.
- In the reportA Blog card shows the views of the articles published in the period and the most read, and the weekly AI report tells it as the plugin's count.
- Not Search ConsoleImpressions, clicks and positions in search are a different source. The page views never stand in for them.
The honest bit: WordPress is only given what its plugin is known to take. The meta description and the FAQ's structured data are not sent, because a search plugin owns the first and WordPress strips scripts from the second, so FABLS marks them "Add by hand in WordPress" instead of pretending they were sent.