Guides · LinkedIn
A LinkedIn Page,made from your profile.
Six steps to a company Page: it is created from a person's profile, then given a logo, a cover, an About text and a custom button.
Before you start
Three things,
ready first.
- A LinkedIn profileA Page is created by a member, from their own profile.
- A name and a web addressThe company name, and the address of its website. LinkedIn also asks for the industry and the size.
- A logo and a coverA square logo and a wide cover picture; the sizes are in the table below.
The steps
Step by step,
in this order.
LinkedIn Pages and LinkedIn profiles are two different things, and FABLS posts to both. The steps below make the Page; the FABLS part, a few paragraphs down, says what to set up on the profile.
- 1Sign in to your LinkedIn profileA Page is created by a member of LinkedIn, so sign in with the profile of the owner or of somebody who will stay with the business.
- 2Create the PageOpen the Page setup, choose Company, type the name and the public address, add the website, the industry, the size and the type, and confirm that you are allowed to act for the company.
- 3Add the logo and the coverUpload a square logo and a wide cover. The logo is shown small, so keep it simple.
- 4Write the About text and the detailsDescribe what the company does in the first lines, which show first, and add the website, the location and the specialities.
- 5Add the custom buttonOn the Page, choose Add button in the admin view and pick the one that fits, such as Visit website or Contact us. It appears under the Page's name.
- 6Post the first updatePublish a post that introduces the company, so the Page does not open empty.
In this orderAs of October 2026
The numbers
Sizes and limits,
to have to hand.
The limits LinkedIn sets for a profile, and the sizes for a profile and a Page. All platforms side by side: Profile and cover sizes.
Fit your text to its limit with the free Bio writer, or copy a size from the Size cheat sheet.
| Item | Size or limit | Notes |
|---|---|---|
| Profile headline | up to 220 characters | Personal profile. |
| Profile About | up to 2,600 characters | Personal profile. |
| Profile picture | 400 × 400 px | Personal profile. Shown in a circle. |
| Profile banner | 1584 × 396 px | Personal profile. The banner sits behind the picture on the left, so keep the words to the right. |
| Picture in a post | 1200 × 627 px | Post text up to 3,000 characters. |
| Page logo | 300 × 300 px | Company Page. LinkedIn's own guidance, not part of the FABLS kit. |
| Page cover | 1128 × 191 px | Company Page. LinkedIn's own guidance, not part of the FABLS kit. |
With FABLS
Then connect your profile,
and your Page.
FABLS posts to a person's own LinkedIn profile, usually the owner's or the face of the business, and to the company Page. So on the profile: paste a headline of up to 220 characters and an About text into the intro and About sections, put the website address in Contact info, and add a picture and a banner (keep the words to the right of the banner, because the picture sits over its left side).
Then connect LinkedIn on Channels. FABLS posts up to 3,000 characters with a picture, an MP4 video or a PDF, kept as a LinkedIn draft or published, at the slot's time. The setup guide in the app follows these profile steps.
Plain about it: a company Page gives FABLS comments and numbers, and a personal profile gives none, so a profile has no inbox in FABLS and the report shows no numbers for it.
Questions
Quick answers.
Can FABLS post to my company Page?
Yes. FABLS posts to a company Page as well as to a personal profile.
Why make a Page at all?
A Page is the company's own place on LinkedIn, with its logo, cover and button, and it does not depend on one person's profile being active.
Does a LinkedIn profile have a button too?
No. A personal profile has no custom button; the website address in Contact info does the same job there.
Nine more guides.
Same shape, same order.
Each one is a short list of steps, the numbers you will be asked for and an honest word on what FABLS does there.
Do the steps once.
Let the kit do the typing.
FABLS's setup guide for LinkedIn is in the app: open Channels, then Set up a profile. It fits your words to LinkedIn's limits, draws the profile picture and the banner and gives you three first posts.
Open FABLS All guides